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E-commerce Marketing Calendar for the Second Half of 2025--trending products for dropshipping


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Table of Contents




Introduction


For international dropshipping shops you need to know about the seasonal trends and of course the important shopping dates for proper inventory planning and to nail the marketing. The latter half of 2025 has a lot of potential for incremental sales with the right choice of product offers and targeted promotions.

This guide will enable dropshipping agents to pick on the trend products for the upcoming top sales events and enjoy the best profit from July to December 2025.




Monthly Planning Guides for Dropshipping


  • July 2025


Canada Day (July 1)

National holiday - Canada


Canada Day commemorates the establishment of Canadian Confederation. Outdoor activities, barbecues, and patriotic performances usually commence across the country.


Dropshipping Strategy:

Concentrate on patriotic products and outdoor entertainment goods. Provide package deals that include maple leaf items with useful summer product. Emphasize the speed of shipping to Canada and introduce limited-edition offerings urgently.


Trending Products:

Home decor with maple leaf motifs (40-60 per cent profit margin)

Outdoor picnic sets that are weather-resistant (35-45% profit margin)

Patriotic cooling wear (45-55% profit margin)


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US Independence Day (July 4)

National holiday - United States


America’s birthday is celebrated with explosive fireworks, smoky barbecues and patriotic parties across the country.


Dropshipping Strategy:

Compile thematic red, white and blue collections. Use countdown timers to create urgency and sell family pack deals. Begin promotions at least 2–3 weeks early for the holiday.


Trending Products:

Solar patriotic garden lights (50:-65% profit margin)

Personalized BBQ Tool Sets (45-60% markup)

Indoor/Outdoor flag displays (55-70% profit margin)


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Bastille Day (July 14)

National holiday - France


Observes the fall of the Bastille with parades, fireworks and parties to commemorate French national identity.


Dropshipping Strategy:

Target French expats and Francophiles globally. Design themed French -style product collections and incorporate international shipping discounts to France.


Trending Products:

Kitchen accessories (French craftsmanship) Accessories for the kitchen inspired by the French (profit margin 55-70%)

Quality Picnic sets that have been executed in a luxurious Parisian style (60-75% margin)

Tricolor Decor items for homes (65-80% profit margin)


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  • August 2025


International Cat Day (August 8)

Global observance


Now, this is a day dedicated to our purring pals and promoting issues affecting cat welfare all around the world.


Dropshipping Strategy:

Collaborate with cat influencers for product placement. Develop temporary packages and donate part of the total packages sales to cat care organizations as a way of improving your brand.


Trending Products:

Smart cat toys with interactions (70-85% profit margin)

Earth Friendly Cat Furniture, Types Of Cat Furniture According to The Cat Crib.(55-70% Product Margin)

Programmable self-cleaning litter boxes (45-60% margin)


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International Dog Day (August 26)

Global observance


Honors dogs of every shape and size and urges adoption, acknowledging the diverse ways dogs change our lives.


Dropshipping Strategy:

Develop “dog parent” gift guides and offer loyalty programs for repeat customers. Collaborate with dog shelters for promotional events.


Trending Products:

GPS smart collars (65-80% margin)

Dog beds specifically for orthopedics with a cooling feature (60 to 75% profit margin)

Bespoke monthly dog care boxes (40-55% GM)


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  • September 2025


US Labor Day (September 1)

National holiday - United States


Honor the American labor movement and the unofficial end of summer with family gatherings and sales events.


Dropshipping Strategy:

Position items as “back to routine” necessities. Introduce end of summer clearance sales and early fall merchandise. Emphasize value and productivity benefits.


Trending Products:

Work at home office systems (55-70% profit margin)

Creativity tools for super-producer (65-80% GP%)

Ergonomics work -from- home products -50-65% profit margin)


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Oktoberfest (September 20)


PROUD OF OUR CULTURE: Let’s Celebrate!

Portrait of modern Germany CULTURAL FESTIVAL Proud of our culture Germany and the world_SENSUZ Out Now!

The world’s biggest beer fest began in Munich but is now a worldwide event with beer, food and Bavarian customs.


Dropshipping Strategy:

Assemble themed collections for home parties. Target German concentrated areas and offer free worldwide shipping deals.


Trending Products:

Kits for making beer at home (60-75% margin)

Bavarian-inspired serveware (55-70% profit margin)

Intelligent beer stein for temperature control (65-80 percent profit margin).


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  • October 2025


International Coffee Day (October 1)

Global observance


Honors the transformation of coffee--from farm to your cup while developing a fair, honest, and sustainable trade relationship with the farmers who produce it and roasters that craft it.


Dropshipping Strategy:

Make coffee lover gift guides and package related items together. Emphasize the story of your coffee products and the importance of sustainable sourcing.


Trending Products:

Programmable coffee machines with custom options (55-70% margin)

Unique Coffee Subscription Services (60-75% margin)

Reusable coffee accessories in an eco-friendly way (65-80% profit margin)


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Halloween (October 31)


Related and derivative holidays These holidays have significance for portions of the world's population, and are generally accepted by all Christians regardless of denomination.

A time to revel in all things ghoulish — costumes! decorations! treats! — that has become a high holiday for retail.


Dropshipping Strategy:

Start promotions in early September. Generate a sense of urgency with limited-edition products and sell Bundle deals with the essentials for a full Halloween experience. Age based segment marketing.


Trending Products:

Halloween decoration systems for the smart home(70-85% profit margin)

Costume accessories that are environmentally-friendly (60-75 % profit margin)

Interactive Halloween party kits (65-80% profit margin)


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  • November 2025


Singles' Day/Double 11 (November 11)


Shopping holiday - China and International We are thinking of taking advantage of shopping holiday in China and growing globally

Started as a celebration of being single, it is now the world’s biggest shopping day with huge discounts on everything.


Dropshipping Strategy:

You’ll need to plan for volume with inventory. Develop discount rate trees to match the items in the cart, organize flash sales for added urgency.


Trending Products:

High-End Tech Self-Care Devices (65-80% ROI)

Home Smart entertainment systems (55-70% profit margin)

Personal Luxury accessories (70-85% gross margin)


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Thanksgiving - US (November 27)

National holiday - United States


A day of family and feasting blown out on the highwinds of early Black Friday sales.


Dropshipping Strategy:

These are the products that elevate family. Offer early bird promotions and special offers for email sign-ups. Get ready for Black Friday to become something else.


Trending Products:

Cool kitchen gadgets for entertaining (55-70% gross margin)

High quality table decoration using sustainable materials (60–75% profit margin)

Digital family activity kits (65-80% margin)


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Black Friday (November 28)

Shopping holiday - Global


A country-bred US shopping day post-Thanksgiving, a world wide shopping spree signalling the start of the holiday shopping season.


Dropshipping Strategy:

Schedule a 7-day promotion with a variety of daily deals. He suggests using the abandoned cart recovery strategies and making inventory ready for high selling products. Make sure that your site can withstand a sudden influx of traffic.


Trending Products:

High-end homegyms (50-65% margin)

Smart home ecosystem bundles (Margins of 55-70%)

Smart kitchen appliances (High end)(60-75% margin)


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  • December 2025


Cyber Monday (December 1)

Shopping holiday - Global


Online-oriented shopping day, after Black Friday weekend, with all digital promotions.


Dropshipping Strategy:

Concentrate solely on online shopping experience. Provide coupon code digital only and put countdown. Draw attention to fast shipping for holiday delivery.


Trending Products:

Next gen wearable tech (65-80% gross margin)

Smart punatapaturm home security packages (60-75% profit margin)

Digital productivity tools Posh (70-85% margin)


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(Christmas Eve was actually called “Clipping Night” in the U.K.)

Religious/cultural holiday - Global


A gift gifting holiday in which people gather and decorate of a family home with traditions included.


Dropshipping Strategy:

Create last-minute gift guides with delivery dates. Provide gift wrapping and digital gift cards for those remarkable last-minute shoppers.


Trending Products:

Intelligent Christmas decor systems (70-85% margins)

Premium Family Experience Gift Boxes (65 80% margin)

Your home party specialties (60-75% profit margin)


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Boxing Day (December 26)

boxing day - UK, Canada, Australia


Thought someone fell through the roof or something.It used to be for giving gifts to the less fortunate, but now it’s a major shopping day with some serious discounts after Christmas.


Dropshipping Strategy:

Slot as self-gifting and holiday gift-moneys use. Announce holiday inventory clearance events and give a preview of new products for the new year.


Trending Products:

New Year resolution self improvement packages (65-80% profit margin)

Organizational Systems for the Home (Profit margins of 60-75%)

Luxury Health and Wellness Products for Post-Holiday Recovery (70-85% Profit Margins)


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Dropshipping Success Tips for Holiday Marketing


The holiday season is a busy time for business, and as a dropshipping store owner, your holiday marketing campaign is essential to success.


  • Plan your inventory 2-3 months in advance for every big retail event.

  • Do a website-performance check before peak hours.

  • Develop your marketing content in advance and plan on dripping it out to your audience over time (as opposed to releasing all at once).

  • Keep an eye on shipping times and be upfront with customers.

  • Utilize abandoned cart recovery tactics during prime shopping times.

  • Take advantage of social proof with reviews and UGC.

  • Provide special promotions helping to raise AOV during the holidays.


Strategically associating your dropshipping store with those key dates and rolling out targeted product selections, you can grab the most sales opportunities in the H2 2025.


Is your dropshipping business ready? Join ZQdropshipping with code KBO333 to plan inventory and boost sales today! Start now!

 
 
 

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The Writer

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Sam Xia

Customer Manager

University of Dundee

10 Years experience in E-commerce focusing on order fulfillment and logistic management

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